Nude Breast Cancer Ad Sparks Outrage

» Prudes & Puritans

Chen Dan has lost her job on television for using her naked breasts in an attempt to focus attention on issues relating to women’s health in China.

“My intentions were good,” the paper quoted her as saying. “I hoped to draw people’s attention to women’s health, but because the format was inappropriate it caused a huge backlash. In future I will choose more suitable ways of publicizing women’s health.”

The advertisement provoked fierce debate online and in local media over the morality of using nudity to promote public interest causes, and whether the article was a commercial stunt for the women or Changsha’s Shangmei Gynecology Hospital.

China irked by topless women’s health ad

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